Telenor promotes MVP, Frau Casio, and Ničim izazvan
MVP’s performance at the Telenor building marked the beginning of the cooperation between the record label Lampshade Media, Deezer, and Telenor aimed at supporting the local music scene. Through this cooperation, Telenor will be publicly promoting artists by including them in the new campaign for Play+ packages, which come with free access to the digital music service Deezer.
Thanks to Lampshade Media, Deezer’s library is expanded by local bands, and the artists are finding their way to music lovers in 182 countries in which this service is available. Thanks to Telenor, local bands are additionally promoted in public, and the young audience gets the chance to easily obtain their favourite music in a way that is most familiar to them.
“We are living in an era of fast-paced changes, and the needs of customers exceed the needs for minutes, online access, and text messages. Telenor is the first company in Serbia to recognize these trends, and last year introduced music service Deezer, which was excellently accepted by young people. Now, Telenor is taking a step forward and helping young artists to get additional affirmation,” says Petar Babić, Postpaid Manager at Telenor.