Telenor Serbia “CSR Leader in Change”

Telenor is the winner of the “2016 CSR Leaders in Change” Award of the American Chamber of Commerce for long-term dedication to the development of the Serbian society
Telenor won the Award for “Leaders in Change” as recognition for its long-term contribution to the Serbian society, by engaging within its strategic ambition Internet for All, and efforts to make the internet safer and more secure place.

“For ten years now we have been in Serbia, where we are actively contributing to the society’s development, aspiring to make the benefits of the internet and digital services available to all citizens, but also make the internet safer and secure place. That wouldn’t be possible without passionate assistance of our partners with whose help we are translating this vision into reality, by continued and committed work, which will continue in the future,” says Marija Vujanić, Director of Communications and External Affairs of Telenor Serbia. 

Traditional annual awards “2016 CSR Leaders in Change” were presented on February 25, at the Annual General Assembly of the AmCham, and Jasmina Vignjević, Government Relations Manager, received the Award on behalf of Telenor.


Within the project “Stop digital bullying” which is being implemented since 2012 all over Serbia, in partnership with the Ministry of the Education, Science and Technology and UNICEF, numerous initiatives have been implemented aimed at raising awareness and education on the safe use of the internet among the young and nurturing positive values of digital communications.


More on projects:


Stop digital bullying: This project implies peer education and use of digital communication channels for educational purposes, by adopting the communication which is closest to the young. Approximately 15,000 participants and 4,000 parents and teachers took part in different activities: study of children’s safety on the internet, numerous workshops and trainings, competitions on the Facebook and in the Belgrade marathon. National Ambassadors of INICEF, Ana Ivanović, Novak Đoković and many other recognised public personalities have provided valuable support to the project. 


• Choose words, stop hate speech: Aiming to promote values and positive models of digital communications, so as to encourage young people in adopting them, we have launched Choose words, stop hate speech Facebook page which is registering over 15,000 likes;


• SOS application: In 2015 we started a Facebook application, SOS platform for support to victims of digital bullying and enabling witnesses of digital bullying to anonymously report the bullying and get the necessary expert help - online.


Telenor is engaged in other field in this segment. We provided parental control contents for our customers, filters for illegal sites with elements of sexual child abuse, in cooperation with the Ministry of the Interior and helped start online system for reporting them