Citizens, who have an old or unusable mobile phone, can bring it to any Telenor shop, wherefrom it will be forwarded for recycling. In this way Telenor is helping them to dispose of their device in a safe and ecological way. Almost immediately after coming to the Serbian market, we were the first operator in the country to start mobile phone recycling.
Then we have motivated and activated a large number of citizens, irrespective of whether they were our customers or not, to jointly contribute to the environmental protection and raise the ecological awareness of everyone to an even higher level.
On account of great interest, this year too Telenor has again launched the mobile phone recycling campaign, aiming at giving a continuous contribution to the resolution of a growing problem of electronic waste that affects the environmental pollution.
In its shops all over Serbia, Telenor has started a pioneer action of mobile phone recycling so as to raise the citizens’ awareness on the harmfulness of mobile phone batteries and importance of recycling. More than 75,000 handsets were recycled in this campaign, i.e. around 8 tons of material.